What makes trivial things seem special to someone? Jacqueline Rifkin, assistant professor of marketing at the University of Missouri Kansas City, looks into this question. Jacqueline Rifkin is an Assistant Professor of Marketing at UMKC’s Henry W. Bloch School of Management. Jacqueline earned her Ph.D. in Business Administration in the area of marketing at Duke […]
The Academic Minute
Jacqueline Rifkin, University of Missouri Kansas City – How Nonconsumption Can Turn Ordinary Items into Perceived TreasuresJacqueline Rifkin, University of Missouri Kansas City – How Nonconsumption Can Turn Ordinary Items into Perceived Treasures
Jacqueline Rifkin, University of Missouri Kansas City – How Nonconsumption Can Turn Ordinary Items into Perceived TreasuresJacqueline Rifkin, University of Missouri Kansas City – How Nonconsumption Can Turn Ordinary Items into Perceived Treasures
What makes trivial things seem special to someone? Jacqueline Rifkin, assistant professor of marketing at the University of Missouri Kansas City, looks into this question. Jacqueline Rifkin is an Assistant Professor of Marketing at UMKC’s Henry W. Bloch
The Academic Minute
Astronomy to Zoology
Astronomy to ZoologyRecent Episodes
