Sharing drives social media. Today on the Academic Minute, James Coyle, a associate professor of marketing and interactive media studies at Miami University, explains how advertisers can benefit the most from this important activity. James Coyle received his PhD (1997) in Journalism (Advertising Studies) from the University of Missouri-Columbia. He holds a joint appointment in the […]
James Coyle, Miami University – Advertising in the Social Media AgeJames Coyle, Miami University – Advertising in the Social Media Age
Sharing drives social media. Today on the Academic Minute, James Coyle, a associate professor of marketing and interactive media studies at Miami University, explains how advertisers can benefit the most from this important activity. James Coyle receiv
Sep 22, 2015
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