Getting asked to donate to charity in the checkout line may not produce good feelings. Na Young Lee, assistant professor of marketing at the University of Dayton, examines why. Na Young Lee is an assistant professor of marketing at the University of Dayton. She received her Ph.D. in marketing from the University of Tennessee, Knoxville […]
Na Young Lee, University of Dayton – Checkout Charity Solicitations Can Give Customers AnxietyNa Young Lee, University of Dayton – Checkout Charity Solicitations Can Give Customers Anxiety
Getting asked to donate to charity in the checkout line may not produce good feelings. Na Young Lee, assistant professor of marketing at the University of Dayton, examines why. Na Young Lee is an assistant professor of marketing at the University of Dayt
Jan 03, 2023
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